{"id":644656,"date":"2026-07-31T22:00:00","date_gmt":"2026-07-31T22:00:00","guid":{"rendered":"https:\/\/buglecall.org\/?p=644656"},"modified":"2026-07-31T22:00:00","modified_gmt":"2026-07-31T22:00:00","slug":"memory-chip-crunch-hits-smartphone-demand-across-china-3","status":"publish","type":"post","link":"https:\/\/buglecall.org\/?p=644656","title":{"rendered":"Memory-Chip Crunch Hits Smartphone Demand Across China"},"content":{"rendered":"<p><span class=\"field field--name-title field--type-string field--label-hidden\">Memory-Chip Crunch Hits Smartphone Demand Across China <\/span><\/p>\n<div class=\"clearfix text-formatted field field--name-body field--type-text-with-summary field--label-hidden field__item\">\n<p>Prices for electronic devices reliant on advanced memory chips, from smartphones to <a href=\"https:\/\/www.zerohedge.com\/technology\/major-retailer-warns-gaming-console-shortage-grand-theft-auto-release\">gaming consoles<\/a>, have risen as the AI data-center buildout tightens supply and drives component costs higher. The resulting memory-chip crunch is now weighing on consumer demand, with Goldman\u2019s latest note showing that the pressure is increasingly visible in China\u2019s handheld-device market.<\/p>\n<p>Goldman analyst Allen Chang, who focuses on everything from smartphones to semiconductors, AI, EVs, and robotaxis, cited new data on Friday showing that <strong>China\u2019s smartphone shipments fell 17% from a year earlier and 36% from May, to 17 million units in June.<\/strong><\/p>\n<p><strong><a data-image-external-href=\"\" data-image-href=\"\/s3\/files\/inline-images\/2026-07-31_09-25-53.png?itok=RhccUxsE\" data-link-option=\"0\" href=\"https:\/\/cms.zerohedge.com\/s3\/files\/inline-images\/2026-07-31_09-25-53.png?itok=RhccUxsE\"><img fetchpriority=\"high\" decoding=\"async\" data-entity-type=\"file\" data-entity-uuid=\"3ed87148-9d19-4915-8250-8f30bd12e132\" data-responsive-image-style=\"inline_images\" height=\"422\" width=\"500\" class=\"inline-images image-style-inline-images\" src=\"https:\/\/assets.zerohedge.com\/s3fs-public\/styles\/inline_image_mobile\/public\/inline-images\/2026-07-31_09-25-53.png?itok=RhccUxsE\" alt=\"\" \/><\/a><\/strong><\/p>\n<p>Second-quarter shipments totaled 69 million units, little changed from the previous quarter and a year earlier but above Goldman&#8217;s 59 million estimate. <strong>Chang expects full-year 2026 shipments to decline 10%.<\/strong><\/p>\n<p><a data-image-external-href=\"\" data-image-href=\"\/s3\/files\/inline-images\/2026-07-31_09-16-43.png?itok=fk96aPKp\" data-link-option=\"0\" href=\"https:\/\/cms.zerohedge.com\/s3\/files\/inline-images\/2026-07-31_09-16-43.png?itok=fk96aPKp\"><img decoding=\"async\" data-entity-type=\"file\" data-entity-uuid=\"87261fa6-e483-43e1-8f11-652f7472324c\" data-responsive-image-style=\"inline_images\" height=\"285\" width=\"500\" class=\"inline-images image-style-inline-images\" src=\"https:\/\/assets.zerohedge.com\/s3fs-public\/styles\/inline_image_mobile\/public\/inline-images\/2026-07-31_09-16-43.png?itok=fk96aPKp\" alt=\"\" \/><\/a><\/p>\n<p>June 5G shipments fell 12% year over year to 16 million units, representing 85% of the market.<\/p>\n<p><a data-image-external-href=\"\" data-image-href=\"\/s3\/files\/inline-images\/2026-07-31_09-16-34.png?itok=KBqfdTSr\" data-link-option=\"0\" href=\"https:\/\/cms.zerohedge.com\/s3\/files\/inline-images\/2026-07-31_09-16-34.png?itok=KBqfdTSr\"><img decoding=\"async\" data-entity-type=\"file\" data-entity-uuid=\"e8254c8d-6758-4b11-b801-2a3835659724\" data-responsive-image-style=\"inline_images\" height=\"258\" width=\"500\" class=\"inline-images image-style-inline-images\" src=\"https:\/\/assets.zerohedge.com\/s3fs-public\/styles\/inline_image_mobile\/public\/inline-images\/2026-07-31_09-16-34.png?itok=KBqfdTSr\" alt=\"\" \/><\/a><\/p>\n<p>&#8220;We expect 2026 shipments to decline at 10% YoY, <strong>given rising memory cost weighing on demand<\/strong>,&#8221; Chang wrote in the report.<\/p>\n<p>Chang noted that the average number of cameras per handset declined to 2.9 this year, down from a 2022 peak of 3.8, while the share of cameras with resolutions of at least 20 megapixels increased to 66% of the total, up from 57% in 2025.<\/p>\n<p><a data-image-external-href=\"\" data-image-href=\"\/s3\/files\/inline-images\/2026-07-31_09-18-04.png?itok=uwZoATuG\" data-link-option=\"0\" href=\"https:\/\/cms.zerohedge.com\/s3\/files\/inline-images\/2026-07-31_09-18-04.png?itok=uwZoATuG\"><img loading=\"lazy\" decoding=\"async\" data-entity-type=\"file\" data-entity-uuid=\"24bf4c5d-edf9-46b8-bc31-2205da3f1795\" data-responsive-image-style=\"inline_images\" height=\"377\" width=\"500\" class=\"inline-images image-style-inline-images\" src=\"https:\/\/assets.zerohedge.com\/s3fs-public\/styles\/inline_image_mobile\/public\/inline-images\/2026-07-31_09-18-04.png?itok=uwZoATuG\" alt=\"\" \/><\/a><\/p>\n<p><strong>Model pricing for various foldable smartphone brands<\/strong><\/p>\n<p><a data-image-external-href=\"\" data-image-href=\"\/s3\/files\/inline-images\/2026-07-31_09-17-08.png?itok=oNqbXcSG\" data-link-option=\"0\" href=\"https:\/\/cms.zerohedge.com\/s3\/files\/inline-images\/2026-07-31_09-17-08.png?itok=oNqbXcSG\"><img loading=\"lazy\" decoding=\"async\" data-entity-type=\"file\" data-entity-uuid=\"18a8a304-9d87-4fa5-9701-1f9800aaca73\" data-responsive-image-style=\"inline_images\" height=\"215\" width=\"500\" class=\"inline-images image-style-inline-images\" src=\"https:\/\/assets.zerohedge.com\/s3fs-public\/styles\/inline_image_mobile\/public\/inline-images\/2026-07-31_09-17-08.png?itok=oNqbXcSG\" alt=\"\" \/><\/a><\/p>\n<p><strong>Smartphone model launch pipeline<\/strong><\/p>\n<p><a data-image-external-href=\"\" data-image-href=\"\/s3\/files\/inline-images\/2026-07-31_09-17-53.png?itok=A24towJr\" data-link-option=\"0\" href=\"https:\/\/cms.zerohedge.com\/s3\/files\/inline-images\/2026-07-31_09-17-53.png?itok=A24towJr\"><img loading=\"lazy\" decoding=\"async\" data-entity-type=\"file\" data-entity-uuid=\"834c6bd0-1da6-4023-86f7-eca7f1cbab1b\" data-responsive-image-style=\"inline_images\" height=\"279\" width=\"500\" class=\"inline-images image-style-inline-images\" src=\"https:\/\/assets.zerohedge.com\/s3fs-public\/styles\/inline_image_mobile\/public\/inline-images\/2026-07-31_09-17-53.png?itok=A24towJr\" alt=\"\" \/><\/a><\/p>\n<p><a href=\"https:\/\/www.zerohedge.com\/signup\/professional-membership-year\">Professional subscribers<\/a><em> can read more about the memory chip market, data center buildouts, and smartphones at our new <\/em><a href=\"https:\/\/marketdesk.ai\/\">Marketdesk.ai<\/a><em> portal.<\/em><\/p>\n<\/div>\n<p>      <span class=\"field field--name-uid field--type-entity-reference field--label-hidden\"><a title=\"View user profile.\" href=\"https:\/\/cms.zerohedge.com\/users\/tyler-durden\" lang=\"\" class=\"username\" xml:lang=\"\">Tyler Durden<\/a><\/span><br \/>\n<span class=\"field field--name-created field--type-created field--label-hidden\">Fri, 07\/31\/2026 &#8211; 18:00<\/span><img decoding=\"async\" src=\"https:\/\/assets.zerohedge.com\/s3fs-public\/styles\/inline_image_mobile\/public\/inline-images\/2026-07-31_09-25-53.png?itok=RhccUxsE\" title=\"Memory-Chip Crunch Hits Smartphone Demand Across China\" \/><\/p>","protected":false},"excerpt":{"rendered":"<p>Memory-Chip Crunch Hits Smartphone Demand Across China Prices for electronic devices reliant on advanced memory chips, from smartphones to gaming consoles, have risen as the AI data-center buildout tightens supply and drives component costs higher. The resulting memory-chip crunch is now weighing on consumer demand, with Goldman\u2019s latest note showing that the pressure is increasingly&hellip; <a class=\"more-link\" href=\"https:\/\/buglecall.org\/?p=644656\">Continue reading <span class=\"screen-reader-text\">Memory-Chip Crunch Hits Smartphone Demand Across China<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":644633,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[17,22,13],"tags":[],"class_list":["post-644656","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-border-security","category-immigration","category-immigration-reform","entry"],"_links":{"self":[{"href":"https:\/\/buglecall.org\/index.php?rest_route=\/wp\/v2\/posts\/644656","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/buglecall.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/buglecall.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/buglecall.org\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/buglecall.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=644656"}],"version-history":[{"count":0,"href":"https:\/\/buglecall.org\/index.php?rest_route=\/wp\/v2\/posts\/644656\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/buglecall.org\/index.php?rest_route=\/wp\/v2\/media\/644633"}],"wp:attachment":[{"href":"https:\/\/buglecall.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=644656"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/buglecall.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=644656"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/buglecall.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=644656"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}